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SEO/SEM Specialist

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SEO/SEM Specialist

Do you want to leave your mark on a growing international scale-up organization? Swydo helps digital agencies and brands successfully communicate marketing campaign results and insights. Our easy-to-use reporting and monitoring platform allows users to create professional, customizable marketing reports, dashboards and data visualizations to track performance and gain actionable insights. Swydo makes it easy to automate report generation and distribution, saving marketers time to focus on optimizing campaigns, budgets and growing their business. And speaking of growing, that’s why Swydo needs you.

As our SEO & SEM Specialist, you will be focused on managing, scaling and optimizing our search channels (paid and organic) including Google Ads, Microsoft Advertising, LinkedIn and all other pay-per-click (PPC) marketing activities. You will also be charged with the execution of our SEO strategy and ongoing organic search efforts. The ideal candidate has a passion for data, loves to learn and to be challenged.

AS SEO/ SEM YOU ARE RESPONSIBLE FOR:

  • Plan, implement and optimize paid search channels (pay-per-click strategies) in a B2B environment.
  • Ad optimization – creating, developing and testing ads including display and text ads.
  • Budget tracking and developing strategies for cost effective growth and improving conversion.
  • Implement and manage retargeting lists and strategies.
  • Day-to-day execution and maintenance of SEO strategies, including keyword research and opportunity analysis.
  • Optimize search engine rankings.
  • Focus on efforts to drive organic traffic. Recommend changes to website, content, linking and other factors to improve SEO positions for target keywords.
  • Work with content team to improve SEO rankings, site/page metrics.
  • Track, analyze and report on organic and paid search initiatives and campaigns.

WHO YOU ARE

The new SEO/ SEM specialist is someone with:

  • Bachelor’s degree in Communications, Marketing or related field.
  • 4+ years experience in developing strategy and execution (SEO and paid campaigns) in a B2B environment.
  • Experience in scaling and optimizing organic and paid search channels.
  • Google Ads and Analytics certified
  • Experience with A/B and multivariate experiments (ads).
  • Strong understanding of SEO techniques.
  • Excellent written and verbal communication (English and Dutch).
  • Strong analytical-thinking skills.
  • Enjoy working within a team to achieve goals.
  • Strong analytical thinking skills.
  • Self-motivated.

WHERE YOU END UP

Swydo (Show What You Do Online) is a Dutch scale-up that serves more than 2000 customers worldwide. Based in a beautiful villa in the middle of Hilversum, the team of 20+ professionals work together to provide the best platform and service to our customers, while having fun along the way. We believe that Swydo’s growth is tied to providing our employees opportunities to develop personally and professionally. We welcome people with different backgrounds and nationalities to join our dynamic team. If you’re eager to learn, passionate about data and have a strong sense of flexibility and responsibility we welcome you to come work with us.

WHAT WE OFFER

  • A challenging position where you can learn a lot, get freedom and space for personal initiative. In addition, a SEO/SEM specialist with us gets:
  • An attractive salary between €3,500 and €.4.000, depending on your experience;
  • A permanent contract for 32 or 40 hours;
  • 25 vacation days and flexible working hours: we like to think along with your personal situation;
  • A nice working environment in a villa in Hilversum and the possibility to work 50% from home including work-from-home allowance;
  • Enough opportunities to further develop your talents;
  • Room for new initiatives and ideas, because standing still means going backwards. We love to learn from you!

CONTACT

Curious about the position of Content Marketer at Swydo? Email your portfolio, motivation and resume to Marc Duijndam jobs@swydo.com.

Apply now