Swydo
  • Features
      • Swydo Platform
        • Reporting
        • Monitoring
        • Integrations
        • Report Templates
        • AI Reporting
        • Goals
        • White Label
        • Data Visualizations
        • Feature Overview
  • Integrations
      • Most Popular
        • Google Ads
        • Facebook Ads
        • Google Analytics 4
        • Google My Business
        • Instagram Ads
        • Facebook Insights
        • LinkedIn Ads
        • TikTok Ads
        • Microsoft Ads
        • See all integrations
  • Solutions
      • By Reports
        • PPC Reporting Tool
        • SEO Reporting Tool
        • Social Media Reporting Tool
        • Email Marketing Reporting Tool
        • See all report templates
      • By Company
        • Franchisor
        • Agency
        • Brands
        • Enterprise
  • Resources
      • Help
        • Help Center
        • Chat With Support
        • Register for a Demo
      • Learn
        • Blog
        • Video Tutorials
        • Product Updates
      • Why Swydo
        • About Us
        • Customer Stories
  • Pricing
  • Log in
  • Try for free
  • Book a demo
  • Log in
  • Book a demo
  • Try for free

Blog

Reporting and Monitoring for Online Marketers

Table of Contents

Toggle
  • What Agency Profitability Actually Means
  • Agency Profitability Benchmarks
  • The Metrics That Drive Profitability
  • The Cost Structure Framework
  • What Impacts Agency Profitability
  • How AI Affects Agency Profitability
  • What Elite Agencies Do Differently
  • How to Improve Agency Profitability
  • The Bottom Line
  • Agency Profitability FAQ

Agency Profitability Guide — Benchmarks, Metrics, and Margins That Actually Matter

Learn what agency profitability really means, how to measure delivery and net margins, the 55/25/20 cost framework, and what separates elite agencies from those barely breaking even. Includes calculators and 2025 benchmarks.

By Jay Kang
10 February 2026
SEO

On-Page SEO Checklist to Advance Your Strategy

SE Ranking Team
5 February 2026
Comparison Guide

Best Drag-and-Drop Report Builders Compared for Marketing Agencies

Manuela Leticia
3 February 2026
ecommerce

The 10 Ecommerce Metrics That Actually Predict Business Success

Jay Kang
2 February 2026
SEO

10 Key SEO Metrics Marketing Agencies Must Track

Jay Kang
29 January 2026
Comparison Guide

62 Best LinkedIn Automation Tools for Agencies That Actually Work in 2026

Manuela Leticia
26 January 2026
Social Media Marketing

How to Write Social Media Proposals That Win + Free Builder Tool

Manuela Leticia
26 January 2026
Comparison Guide

12 AgencyAnalytics Alternatives Ranked by Agency Type and Budget

Jay Kang
22 January 2026
Comparison Guide

The Best SEM Reporting Tools Compared by Price, Features, and Fit

Manuela Leticia
20 January 2026
Comparison Guide

HubSpot vs Google Analytics 4 – One Tracks Behavior, One Tracks Revenue

Jay Kang
15 January 2026
1 2 3 … 33 Next »
Swydo logo
https://swydo.com Swydo
  • support@swydo.com
  • Stationsplein 3 - 2
  • 1211 EX Hilversum
  • Noord-Holland
  • The Netherlands
G2
★★★★★
4.6 out of 5
Capterra
★★★★★
4.5 out of 5

support@swydo.com | Stationsplein 3 - 2, 1211 EX Hilversum, The Netherlands

FEATURES
  • Reporting
  • Monitoring
  • Integrations
  • AI Reporting
  • Goals
  • White Label
  • Data Visualizations
  • More Features
COMPANY
  • About us
  • Pricing
  • Customers
  • Press
  • Jobs
  • Contact
  • Request a demo
RESOURCES
  • Blog
  • Help Center
  • Product update
  • Report templates
LEGAL
  • Cookies
  • Privacy policy
  • Data usage policy
  • Terms of use
FOLLOW US ON Facebook LinkedIn Twitter Instagram Youtube