Blog
Reporting and Monitoring for Online Marketers
- The Marketing Challenge
- What Are Parameters?
- What is Statistics in Marketing?
- What’s the Difference Between a Parameter and a Statistic?
- How to Use Statistics to Estimate Parameters
- How to Tell if You’re Looking at Sample or Complete Data
- The Pros and Cons of Statistics and Parameters in Marketing
- How to Use Parameters and Statistics in Your Marketing and Best Practices
- Next Steps
- Parameter vs Statistics FAQ