TikTok Ads Report

Track Performance with Our TikTok Ads Report Template

Gain a clear and detailed picture of your ad performance with Swydo’s TikTok Ads report template. 

Make informed decisions about campaign adjustments, budget allocations, and strategic planning to optimize your advertising effectiveness on TikTok.

Data sources TikTok Ads
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TikTok Ads Report
How it works
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1. Select template

Choose one of our predefined templates or create your own

connect
2. Connect

Connect your data sources

customize
3. Customize

Customize your data to meet your client's needs

share
4. Share

Schedule and share a dashboard or PDF report with your team or clients

TIKTOK ADS REPORT INSIGHTS

Optimize Tiktok Ad Campaign Results

Month Performance
Monitor monthly data on reach, costs, conversions, and other important metrics to assess trends and make adjustments as needed. 

Campaign Performance
Analyze the effectiveness of each campaign in your ad account in reaching your specific objectives. 

Ad Group Performance
Drill down into specific ad groups to help fine-tune your target audiences and test different approaches within the same campaign.

Ad Performance
Determine which creatives or messages resonate best with your audience by tracking clicks, conversions, and spending metrics.

TIKTOK ADS KPIS AND METRICS

KPIs and Metrics Included in Our TikTok Ads Report Template

Reach
Counting the number of unique users who have seen your ads can help you understand how widely your content is being viewed across the TikTok platform

CPC (Cost Per Click)
Evaluate the cost-effectiveness of your TikTok ad spend in driving user interaction.

Clicks
Measure direct engagement with your TikTok ads with the total number of times users have clicked on the ads.

Cost
Track your advertising campaign spending over a specific period to manage your budget and ensure it aligns with your financial goals.

CPA (Cost Per Action)
To evaluate your campaign’s financial efficiency, measure the average cost to achieve a campaign goal, like a sale, sign-up, or download.

Conversion Rate (CVR)
Calculate the percentage of clicks that result in conversions to determine ad effectiveness in driving users to complete a desired action.

Results
Gauge the total number of specific outcomes the ad achieves based on the set goals, such as app installations, video views, or form submissions.

CUSTOMIZATION

Customize Your TikTok Ads Report

FiltersLeverage a variety of filters to show more specific data points to quickly identify issues and take swift action.

SchedulingAutomate and share your dashboards and reports on a schedule that best meets your needs.

White labelReflect your brand by incorporating your logo and brand colors into your reports. You can also use your domain to share and send your reports.

GoalsSet and track goals to gain insight into performance, trends and progress toward your goals.

Custom MetricCombine two metrics from the same data source to calculate an entirely new custom metric.

Multi-language reportsCreate reports for your clients in 14 available languages through our automatic and editable translation feature.

Report DesignResizable widgets allow you to adjust the presentation of KPIs, charts, tables, text, and images to focus clients on key data and insights.

Text and ImagesProvide context to clients or stakeholders through descriptive text widgets. Incorporate images, such as ad assets, to improve client communication and understanding.

Flexible Date RangesEasily compare data across different time periods. Fully control the date range of your overall reports or specific KPIs, charts, and tables to highlight trends.

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