PPC22 Must-Have Metrics To Include In Your Digital Marketing Reports in 2023
Marketers often make this mistake in marketing reporting — they take all metrics they can get and stuff them into one document. “The more, the better” strategy backfires because the report becomes a mess.
The result: just like that overstuffed closet, marketers get an overstuffed report of metrics they never use.
Let’s avoid that, shall we?
