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Instagram Insight Report

Optimize Content Performance with Our Instagram Report Template

Gain valuable insights into how your content is performing with Swydo’s customizable Instagram Account report template. 

Understand what drives audience growth and engagement and how your Instagram efforts convert into meaningful actions like website visits or direct interactions. Leverage this data to optimize your content and refine your Instagram strategies.

Data sources Instagram Insights
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Free for 14 days, no credit card required, cancel at any time

Instagram Insight Report
How it works
select template
1. Select template

Choose one of our predefined templates or create your own

connect
2. Connect

Connect your data sources

customize
3. Customize

Customize your data to meet your client's needs

share
4. Share

Schedule and share a dashboard or PDF report with your team or clients

INSTAGRAM TEMPLATE INSIGHTS

Maximize Your Organic Results

Top 5 Post Performance
Evaluate the five most successful posts within a specific timeframe to understand what types of content resonate the best with your audience. Tracks engagement metrics such as likes, comments, and shares. 

Story Performance
Analyze the performance of individual Instagram Stories through metrics such as views, reach, and interactions like replies or sticker clicks (such as polls or links). This helps you assess the impact of temporary content used for time-sensitive promotions or direct engagement with your followers.

INSTAGRAM REPORT KPIS AND METRICS

KPIs Included in Our Instagram Template

Reach
Track the number of unique users who have seen your post or story to understand how your content’s visibility beyond your current followers.

New Followers
Monitor the number of users who have started following your Instagram account within a specific timeframe to assess how well your content is attracting new audiences.

Website Clicks
Determine how your Instagram content drives traffic to your website by tracking clicks from your account or in your stories.

Replies
Measure the engagement and interaction of your audience with your story posts.e.

Cost
The total amount you paid to run a particular ad.

Conversions
Indicates when a user clicks on your ad and takes the desired action, like making a purchase or providing their contact information.

Conversion Rate
The percentage of clicks on your ads that led to conversions.

Conversions by Device
The number or percentage of conversions based on the device – mobile, desktop or tablet – used when the conversion occurred. 

CUSTOMIZATION

Customize Your Instagram Report Report

FiltersLeverage a variety of filters to show more specific data points to quickly identify issues and take swift action.

SchedulingAutomate and share your dashboards and reports on a schedule that best meets your needs.

White labelReflect your brand by incorporating your logo and brand colors into your reports. You can also use your domain to share and send your reports.

GoalsSet and track goals to gain insight into performance, trends and progress toward your goals.

Custom MetricCombine two metrics from the same data source to calculate an entirely new custom metric.

Multi-language reportsCreate reports for your clients in 14 available languages through our automatic and editable translation feature.

Report DesignResizable widgets allow you to adjust the presentation of KPIs, charts, tables, text, and images to focus clients on key data and insights.

Text and ImagesProvide context to clients or stakeholders through descriptive text widgets. Incorporate images, such as ad assets, to improve client communication and understanding.

Flexible Date RangesEasily compare data across different time periods. Fully control the date range of your overall reports or specific KPIs, charts, and tables to highlight trends.

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CUSTOMERS

From small agencies to big enterprises. Swydo helps over 2,000 customers get the job done.

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